Sparkle Express Car Wash
Car wash in Tampa, FL, US
Car wash in Rotterdam, Netherlands
Since 2020 · owner Bram & Sem Jansen
12 months to Aug 2025Verified via SumUp + Open BankingFinal statement
Rinse Bros had steady demand and good reviews, but it didn't control its biggest costs. When energy prices doubled in 2023 and the landlord raised the rent 60% at the 2025 renewal, break-even jumped from about 1,450 washes a month to 2,300. The site had never done more than 1,700.
The owner explains what the first year looked like and what changed once regular customers came back.
Most of the work came from a few dependable sources, and the owner says which ones paid off and which did not.
Prices were set early and checked again each season against what similar businesses charged nearby.
In its final 12 months Rinse Bros Car Wash took $192,570, 23% less than the year before. Its best month in the last year was Jul 2025, at $19,620. Its last full month, Aug 2025, brought in $13,342: 32% below that peak.
They lost $95,500 in total, against a startup cost of $109,100. Every revenue figure here comes from SumUp and Open Banking, so the decline can be seen month by month in the chart below.
The owner explains what the first year looked like and what changed once regular customers came back.
Most of the work came from a few dependable sources, and the owner says which ones paid off and which did not.
Prices were set early and checked again each season against what similar businesses charged nearby.
The owner explains what
Most of the work came from a few dependable sources, and the owner says which ones paid off and which did not.
Prices were set early and checked again each
Most of the work
Prices were set early and checked again each season against what similar businesses charged nearby.
A slow month taught them to keep cash
Prices were set early
A slow month taught them to keep cash aside and to plan the quiet weeks before they arrived.
The owner explains what the first year looked
0% of closed car washes on HumDays name “lease & energy costs” as the main reason they closed, one of the most common reasons.
Most car washes don't fail: 73% of those that start in Europe are still trading three years later. The ones that make it tend to do the things above from the start.
Bram & Sem Jansen’s booking page: book, pay and get your video link in one place. Reminders by email and WhatsApp; an AI summary after.
Came with a spreadsheet, left with a plan. Honest about what would not work.
Felt like talking to someone ten years ahead of me in the same trade.
Bram & Sem Jansen replied
Glad it helped. The pricing change is the one most people put off, so well done for doing it.
Straight talker. Told me my pricing was too low and why. Raised it the next month.
Practical, specific and generous with real figures. Worth every penny.
No questions yet. Be the first to ask Bram & Sem Jansen.
Free for everyone who signs in. Questions about all car washes →
Average month vs 77 verified car washes in Europe. In its final year it earned more than 33% of them.
Most of the work came from a few dependable sources, and the owner says which ones paid off and which did not.
A slow month taught them to keep cash aside and to plan the quiet weeks before they arrived.
Car wash in Tampa, FL, US
Car wash in Rotterdam, Netherlands
Since 2020 · owner Bram & Sem Jansen
12 months to Aug 2025Verified via SumUp + Open BankingFinal statement
Rinse Bros had steady demand and good reviews, but it didn't control its biggest costs. When energy prices doubled in 2023 and the landlord raised the rent 60% at the 2025 renewal, break-even jumped from about 1,450 washes a month to 2,300. The site had never done more than 1,700.
The owner explains what the first year looked like and what changed once regular customers came back.
Most of the work came from a few dependable sources, and the owner says which ones paid off and which did not.
Prices were set early and checked again each season against what similar businesses charged nearby.
In its final 12 months Rinse Bros Car Wash took $192,570, 23% less than the year before. Its best month in the last year was Jul 2025, at $19,620. Its last full month, Aug 2025, brought in $13,342: 32% below that peak.
They lost $95,500 in total, against a startup cost of $109,100. Every revenue figure here comes from SumUp and Open Banking, so the decline can be seen month by month in the chart below.
The owner explains what the first year looked like and what changed once regular customers came back.
Most of the work came from a few dependable sources, and the owner says which ones paid off and which did not.
Prices were set early and checked again each season against what similar businesses charged nearby.
The owner explains what
Most of the work came from a few dependable sources, and the owner says which ones paid off and which did not.
Prices were set early and checked again each
Most of the work
Prices were set early and checked again each season against what similar businesses charged nearby.
A slow month taught them to keep cash
Prices were set early
A slow month taught them to keep cash aside and to plan the quiet weeks before they arrived.
The owner explains what the first year looked
0% of closed car washes on HumDays name “lease & energy costs” as the main reason they closed, one of the most common reasons.
Most car washes don't fail: 73% of those that start in Europe are still trading three years later. The ones that make it tend to do the things above from the start.
Bram & Sem Jansen’s booking page: book, pay and get your video link in one place. Reminders by email and WhatsApp; an AI summary after.
Came with a spreadsheet, left with a plan. Honest about what would not work.
Felt like talking to someone ten years ahead of me in the same trade.
Bram & Sem Jansen replied
Glad it helped. The pricing change is the one most people put off, so well done for doing it.
Straight talker. Told me my pricing was too low and why. Raised it the next month.
Practical, specific and generous with real figures. Worth every penny.
No questions yet. Be the first to ask Bram & Sem Jansen.
Free for everyone who signs in. Questions about all car washes →
Average month vs 77 verified car washes in Europe. In its final year it earned more than 33% of them.
Most of the work came from a few dependable sources, and the owner says which ones paid off and which did not.
A slow month taught them to keep cash aside and to plan the quiet weeks before they arrived.
Car wash in Tampa, FL, US