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How much does a self-storage business make in the US and Canada?

Real numbers from 88 verified self-storage businesses, including the ones that closed. Updated Sep 2026.

A typical self-storage business in the US and Canada that's still open after three years brings in $40.7k a month ($489k a year) and keeps about $48 of every $100. That leaves about $235k a year.

The top 10% make more than $99.9k a month. The bottom 10% make under $16.6k.

Thinking of starting a self-storage business?

Typical cost to start
$477k
Still open after 3 years
85%

Monthly revenue by year

For businesses still trading at each point.

YearBottom 25%TypicalTop 25%Top 10%
Year 1$9,600$17,100$30,300$50,800
Year 3$25,400$40,700$65,300$99,900
Year 5$31,900$52,900$87,800$138,400

Year 3 monthly revenue

Bottom 10% $16.6kTypical $40.7kTop 10% $99.9k
Middle halfMiddle 80%Typical

How much does it cost to start?

Typical cost to start: $477,300.

ItemTypical cost
Land or long lease$238,600
Containers & units$147,700
Security & access control$43,200
Groundworks$34,100
Marketing & software$13,600

Where the money goes

Share of revenue for a typical business in year three.

Debt & rent24%
Staff8%
Utilities & security7%
Marketing5%
Insurance & admin5%
Software & fees3%
Profit48%

How many survive?

85% are still trading after three years, and 72% after five. These are the reasons owners gave for closing:

Slow lease-up34%
Debt costs rose27%
New facility nearby19%
Poor location12%
Other8%

What the successful ones do

  • Started with containers before building
  • Ran online booking and automated gate access
  • Raised rates for existing tenants every year

How to start one, step by step

Verified self-storage businesses on HumDays

TradingSelf-storageColumbus, OH, US

Northside Self Storage

“We started with 40 containers on a gravel lot. The software runs the front desk.”

Ron & Deb Kessler · Northside Self Storage · Since 2014
12-mo revenue$454,620+5% vs last yearSquare + Plaid

Questions people ask

Is a self-storage business profitable?

Usually, if it survives. A typical self-storage business in the US and Canada keeps about $48 of every $100 in sales by year three, which on typical sales leaves about $235k a year. 15% close within three years.

How much does it cost to start a self-storage business?

The typical cost to start is $477k. The biggest items are land or long lease and containers & units.

How long until a self-storage business makes a profit?

A typical business had its first profitable month after 14 months. Side-hustle starts took about two months longer.

Why do self-storage businesses fail?

The most common reason owners give is “slow lease-up” (34% of closures), followed by “debt costs rose” (27%).

Is a self-storage business seasonal?

Summer moving peak. Survivors plan cash around the quiet months.

Ask self-storage owners

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The Sunday TillIssue #87 · Sep 2026How Brightside Window Cleaning grew to 1,900 customers on dense rounds and direct debits12-month revenue$242,160Price properly from day oneDensity is the profitGet out of the van5 min read · Verified via Stripe + GoCardless

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